I believe in Your Greatness
I believe in Your Greatness
I BELIEVE IN YOUR GREATNESS!
“I believe in your Greatness!” is the Nike Women digital campaign to celebrate the International Women's Day. It was to encourage an individual to share a workout moment through social media in order to deliver the idea of how strong and great oneself against prejudice, generalization, and preconception.
INTERNATIONAL WOMEN’S DAY (IWD)
It has been celebrated as the International Women's Day or International Working Women's Day ever since the socialist Party of America organized a Women's Day on February 28, 1909. After women gained suffrage in Soviet Russia in 1917, March 8 became a national holiday there. The day was then predominantly celebrated by the socialist movement and communist countries until it was adopted by the feminist movement in about 1967.
NIKE, Inc. JUST DO IT!
Nike produces a wide range of sports equipment. The Nike brand, with its distinct V-shaped logo, quickly became regarded as a status symbol in modern urban fashion and hip-hop fashion due to its association with success in sport. Limited edition sneakers and prototypes with a regional early release were known as Quickstrikes, and became highly desirable items for teenage members of the sneakerhead subculture.